Turn customer context into your competitive edge
Every customer conversation holds a signal. Dovetail One brings them together
as the shared customer context layer your teams and agents can act on.
Choose your Dovetail One plan
Bronze
Up to 5 users
For startups and small teams to turn customer feedback into business outcomes.
- $4,800 a year for the platform, plus credits at 15c each
- More than 40 integrations to bring every customer interaction into a live system of record
- MCP to bring customer context into your AI tools
- Channels to turn large volumes of feedback into evidence-backed ideas
- Agents to automate work, from monitoring signals to routing the next action to the right people
- Chat to ask questions across your customer feedback in plain language with cited answers
- Projects to analyze customer calls, recordings, docs, and surveys
- Pay by card, billed annually
Coming soon
Silver
25+ users
For businesses putting customer context to work across multiple teams.
- Everything in Dovetail One Bronze, plus
- Digital Twins to pressure-test ideas, run sales role plays, and talk to synthetic personas
- Workspace context so Chat and Agents answer in your company’s terms
- Folders, workspace tags, fields, and templates to standardize work across teams
- Contacts enrichment and segments to see the accounts, revenue, and customer groups behind your feedback
- User and security controls so you can open up access without putting customer data at risk
- Access control and user groups to manage access by team
- Single sign-on (SSO)
- Custom subdomain
- AI training opt-out
- Pay by invoice
- Priority support
Gold
100+ users
For enterprises equipping every team and agent with customer context.
- Everything in Dovetail One Silver, plus
- AI-redaction to protect sensitive data in text, audio, and video
- Your choice of LLM provider and custom data retention
- SCIM provisioning that syncs access with your identity provider
- Custom reporting to monitor workspace usage and drive collaboration
- Custom contracts and security reviews, and a dedicated customer success manager
- 30-day free trial
Additional users available on Silver and Gold plans. Gold includes a 30-day free trial. Learn more
Join the world’s best
One platform for every team
Dovetail One puts customer context to work across your business,
with four packages, each purpose-built for a different use case.
Voice of Customer
Turn high volumes of tickets, surveys, and reviews into trends you can track, act on, and close the loop on with the customers who raised them.
Product and Design
Make roadmap decisions backed by evidence from every touchpoint, then push them straight into Linear, Figma, and AI coding tools.
User Research
Cut synthesis from weeks to days with AI, and build a searchable repository where every insight traces back to evidence.
Revenue Intelligence
Turn every sales and customer success conversation into shared intelligence, and role play calls with Digital Twins.
“For us, the value of Dovetail is efficiency. And with the AI features, it means we can extract more value from the existing customer data that we already have. It’s very powerful and has changed the way we work.”
Renato Leite
Head of Research Ops, Itaú Unibanco
30hrs
Weekly time saved per user
A full workweek back, every week. Powered by AI analysis.
Download the Forrester Total Economic Impact™ Study
Bronze
Silver
Gold
What’s included
Turn every customer
interaction into context
Connect more than 40 feedback sources into a live system of record. Each data
point is processed once and turned into context your teams and agents use.
Spot patterns in your feedback
and rank them by business impact
Give every team a shared, prioritized view of customer needs, and a clear path to act on.
Put customer context
in every prompt
Ask anything about your customers in plain language and get
cited answers, in Dovetail or the AI tools your team already uses.
Go from feedback to
shipped code faster
Let AI Agents handle the recurring work, then push decisions
into the tools where work ships, with the evidence attached.
Govern customer context
securely at enterprise scale
Give every team access to customer context without putting customer
data at risk, with identity controls, redaction, and predictable spend.
Build your customer context layer,
with expert support at every step
From workspace setup and onboarding to ongoing guidance, our team is here to help.
“Every time a stakeholder does a search and finds something interesting from our repository—that kind of smile or that look of surprise or that wow moment, that realization that customer insights are actually important. That’s how I measure the ROI of Dovetail.”
Kevonte Mitchell
Staff UX Researcher, Okta
66%
Faster shipping
Faster from discovery to delivery—without sacrificing quality.
Download the Forrester Total Economic Impact™ Study
Pay only for the credits you
need and stay in control
Whether you’re bringing feedback in, querying Chat, or running
AI Agents, you are only charged for credits when work gets done.
Which AI-powered features use credits
How it’s measured
Turning raw feedback into customer context
Every call, ticket, survey, and review is transcribed, translated, summarized, classified, enriched, and indexed, once.
1 credit
per data point
Redacting sensitive data
Remove personal information from text, audio, and video automatically.
1 credit
per redacted data point
Getting answers and automating work
Query chat, talk to a digital twin out loud, or automate work with agents. A quick question costs less than a deep analysis.
Variable
per task, based on complexity
You stay in control
- Review usage and your credit balance anytime in Settings → Billing
- Add users or top up credits in the app, available immediately
- Keep working past your limits with credit overages, on by default, and user overages, both billed monthly in arrears
The best never guess
Give every team and AI agent the customer context they need to do their best work. Start a free 30-day trial of Dovetail One Gold, or talk to us about the right plan.
FAQs
Can’t find the answer here?
Dovetail One pricing has three parts: the platform, the users who can access your workspace, and credits, a shared AI usage balance for data processing and AI features. All three are billed together, annually. Credits are 15c each on every plan. Bronze is $4,800 a year for the platform and up to 5 users, paid by card. For Silver and Gold, talk to sales.
Processing a data point uses 1 credit. That covers everything Dovetail does to it, from transcription and translation to classification, CRM enrichment, and indexing for semantic search. Chat responses, Digital Twin responses, and agent runs use credits based on the work needed to complete the task.
Redaction uses 1 credit per data point, on top of the 1 credit used to process it. A transcript or recording is one data point, so redacting it uses 1 credit no matter how many redactions it has or how long the recording is. Suggested redactions you don’t apply don’t use credits.
No. Credits are only used when an action finishes successfully. If a recording can’t be transcribed, an import is canceled, or you stop a Chat response before it’s complete, it doesn’t use credits. If Dovetail tries again after an error, the action only uses credits once.
Yes. Chat responses in Slack and Teams use credits from your workspace’s balance, including answers to questions from people who aren’t Dovetail users.
Credit overages are on by default, so your workspace keeps working and additional credits are billed monthly, with no overage penalty. Workspace admins can turn overages off in Settings, and then data processing, Chat, agents, and Digital Twins stop until more credits are available.
No. Credits are valid for the length of your contract, usually one year. Unused credits expire at the end of the contract and don’t roll over at renewal.
No. Credits are a single balance shared by the whole workspace. Every user can use Chat, agents, and Channels, plus Digital Twins on Silver and Gold, and all usage draws from the same balance.
Yes. Add users or top up credits in the app whenever you need them, and they’re available immediately. Silver and Gold can also turn on user overages. You can’t reduce users or credits below your contracted amount until renewal. Admins count toward your number of users.